Teaching Approach

We Encourage Success and Failure

We help our students develop their design and creative content development skills. As in real life, we encourage them to take risks and fail as many times and as diversely as possible in order to experience the difficulty of developing creative solutions to complex problems. Here, a student is in class because he wants to be in class. Here, a student can take any elective course he wants, even if he has not chosen it. For us, a student who asks questions and pushes all limits to learn is a gem that can change himself, his environment and the world in general, and with whom we can develop his leadership and ability to create change.

Always excited and attentive as if it were the first time

We believe in the uncertainty of who will come up with a good idea, that the simple often works and that everyone has the capacity to be creative. We learn these together and reveal the potential within us. We instill the magic of carrying out all our solutions with first-time sensitivity, every time.

Real Solutions to Real Problems

We support our students in developing their design and creative content development skills with real work. We do not limit them to textbooks through the sectoral collaborations we establish, but encourage them to solve real design and marketing problems.

Synergy of Diversity and Difference

We see differences as a necessity. We believe that the synergy that emerges when we bring together individuals with different perspectives to inspire creative thinking and design is the key to solving the design problem. We believe that differences and diversity lead to better design and provide a wider range of creative possibilities.